B2B PR That Makes Prospects Know You Before the First Call
Adola PR positions founders and senior leaders as credible voices in their sector — through media placements, podcast appearances, and published thought leadership that builds recognition before a prospect ever reaches out.
What Adola PR Delivers
- Thought leadership strategy and messaging framework
- Podcast outreach and booking (relevant industry and target audience shows)
- Trade press and media outreach
- Article ghostwriting for publications
- Speaking opportunity identification and pitch preparation
- PR coverage tracking and reporting
- Alignment with SEO and GEO strategy to maximise citation and authority value
Same Service. Different Standard.
- Billed by results, not by pitches sent — when we over-deliver, we earn more. If we under-deliver, you pay less.
- Measured by Adola Signal — reporting tied to qualified leads and pipeline, not press cuttings.
- Senior-only delivery — the strategist who plans the positioning is the same person pitching it.
- Reviewed every 90 days — targets, coverage, and strategic positioning reassessed every quarter.
Your First Call Is Not a Sales Pitch
We will explain exactly how the model works and give you an honest recommendation — even if that recommendation is not Adola.
FAQ
Adola Content produces owned content — blog posts, articles, and social content published on your own channels. Adola PR focuses on earned media — getting your expertise published by third parties (publications, podcasts, industry platforms). Both build authority; PR builds it through external validation.
No. Earned media is earned — it cannot be bought or guaranteed. What we guarantee is a strategic, persistent outreach programme targeting the right publications and podcasts for your audience. We track and report on pitches, placements, and opportunities secured.
Podcast appearances can be booked within 4–8 weeks. Trade press placements depend on publication cycles and editorial calendars. A consistent PR programme typically builds meaningful sector visibility within 3–6 months.
No. Adola PR is focused on proactive thought leadership and brand building, not reactive crisis management.
Yes. Media placements and citations from authoritative publications directly improve domain authority (benefiting SEO) and increase the likelihood of being cited by AI search engines (benefiting GEO). This is why we align PR strategy with your SEO and GEO activity.
We can position other senior leaders instead. The Voice Expansion add-on covers additional stakeholders within Adola Core. For standalone PR, we scope the engagement based on whoever is being positioned.
Standalone pricing is scoped per engagement based on media targets, content volume, and the number of stakeholders being positioned. For clients within Adola Core, PR is included within the retainer.